Last Friday, April 19th I had the opportunity to visit the headquarters of Valcucine (Slightly random as I have 0% background in the design industry, yet 100% interesting because I had no background in the design industry) there I learned elements of their company brand. I was most fascinated by their mission, which is simple, "We have a dream: A waste free world." The notion that "we" are working towards providing a global solution to environmental problems struck a chord, because it symbolized a change in the rhetoric surrounding environmental sustainability. It is no longer my dream, rather its a collective dream that must be reached together. Thanks so much for the warm welcome Valcucine! I hope to return soon.
XO
Here are things I found interesting...
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| Here is a look inside the 'artistic laboratory' where one can draw up an idea and create a product. IDEA → DRAWING → PRODUCT #innovation |
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| Valcucine is a modern company yet values the past evident in this lovely vintage piece in their showcase room during the Milan fair. |
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| These three items are completely unrelated yet they work to complete a unit. |
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| You can customize virtually any aspect of your kitchen with @Valcucine |
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| Wouldn't you love to add this puzzle piece into your kitchen? Too cute! |
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